The Organization of Real Time Brokers Implementing Technology
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About Bill Redford

Vice President of Product Development, Keal Technology


Bill Redford is the Vice President of Product Development at Keal Technology. In this capacity, he manages the development of Keal's entire suite of solution. Bill has been with Keal since 2007 and has served in this position for the majority of this time.


Bill has a 20+ year history in information technology. Prior to working for Keal Technology, Bill held financial, IT and operational management positions in several businesses. He spent most of his career working in leading edge technology companies centered on e-commerce in Canada and the United States. Creating, automating and streamlining processes dealing with systems have been his focus.

About Beth Sigurdson

Efficient Broker


Beth has passionately providing operational solutions to insurance brokerages since the start of her career. Her unique skill is finding creative solutions to workflow challenges, gaining her the reputation as “someone who makes the technology work”. She has served in senior operational leadership roles responsible for project implementation including workflow design, training and technology solutions. Now, a partner with Efficient Broker, Beth enjoys working with brokerages across Canada to help them gain operational efficiencies, enhance system functionality knowledge and construct solutions that work.


As an active member of ORBiT since its inception, Beth led the Electronic Document Transfer team in successfully moving forward the initiative which is now broadly known as eDocs. She sits on ORBiT’s Board of Directors and continues to actively promote real time solutions for brokers.

About Amanda Ketelaars

Operations Manager, Mitchell & Whale Insurance Brokers


Amanda is Operations Manager at Mitchell & Whale Insurance Brokers, one of the fastest organically growing brokerages in Ontario, seeing 52% growth in 2016 and growing 130% since January 2015. Using innovative technology Mitchell & Whale has been able to adapt to the modern consumer. This has made it possible to build a unique book that is made up with 50% of customers under the age of 40.

For more than 20 years Amanda has been involved with industry leading companies to bring innovation and technology to the broker channel. Being a strong leader of the industries transition to paperless workflows, Amanda constantly seeks out and innovating new and better ways of doing business. Today's consumer is constantly evolving and Amanda has been able to ensure the brokers she works with stay relevant.

In addition to our consumers recognizing us as the industry leader, Mitchell & Whale continues to be recognized by the industry, winning awards such as IBAO Innovator of the year 2016, CSIO Technology Leader 2016, 2016 Insurance Business Top Brokerage amongst many others.

Nouman Jalal
Coming soon.
Matthew Russell
Coming soon.
Vince Conroy
Coming soon.
Julia Mitchell
Coming soon.
ORBiT Real Time Days is our premier educational event of the year, dedicated exclusively to the advancement of real time technologies in Canada's broker distribution channel.
See and participate in leading edge sessions on topics such as: telematics, new digital client experiences, electronic signatures, real time workflows available today and how to implement them. RIBO accreditation is pending.
This is a great opportunity to network plus there'll be a vendor exhibition in Toronto and London.
Join us in Ottawa, Toronto, or London. Attendance is open to carriers, brokers, vendors, and other industry players; both ORBiT members and non-members.
ORBiT Real Time Days is our premier educational event of the year, dedicated exclusively to the advancement of real time technologies in Canada's broker distribution channel.
See and participate in leading edge sessions on topics such as: telematics, new digital client experiences, electronic signatures, real time workflows available today and how to implement them. RIBO accreditation is pending.
This is a great opportunity to network plus there'll be a vendor exhibition in Toronto and London.
Join us in Ottawa, Toronto, or London. Attendance is open to carriers, brokers, vendors, and other industry players; both ORBiT members and non-members.
Sponsors: Xenex, Keal, Policy Works, ClearPay, WillisTowersWatson, CSSI, Applied Systems, IBM